
Pinpointe On-Demand
★★★★★ 4.9 · 43 Reviews
What is Pinpointe On-Demand?
Pinpointe is an email marketing vendor, headquartered in Silicon Valley CA. Pinpointe’s multi-level structured Email Marketing is designed for businesses and agencies sending high email volumes. Pinpointe is a collaborative platform where marketing teams can create, develop, send and track successful email marketing campaigns at scale. Whether you’re managing a single team or hundreds of teams, partners or agency customers, Pinpointe’s multi-level account structure aligns with your business operations. Pinpointe’s multi-team structure, collaborative features, easy to navigate user interface and concierge support make your teams more efficient, so you have more time to focus on taking your email program further. Top Verticals / Applications Served: - Publishers / e-media - Universities - Franchises - Partner Networks / Channel Partner Programs - Multi-office / multi-division companies - Salesforce Marketing Cloud Users (Non-retail/branded) - Marketing Agencies
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Pinpointe On-Demand Reviews (43)
- ★★★★★40
- ★★★★★3
- ★★★★★0
- ★★★★★0
- ★★★★★0
Review Summary
Generated using AI from real user reviews
Pinpointe is an overwhelmingly well-regarded email marketing platform that users consistently praise for ease of use and strong delivery performance. Across 43 reviews, only three rate it below 5 stars, and those still call it "amazing" and "great."
Users highlight flexible email creation tools—templates, drag-and-drop builders, and a WYSIWYG editor—that let non-technical users launch campaigns in minutes rather than hours. The inbox preview and testing suite (split testing, spam checker, code analyzer) earn frequent mention as standout features that improve deliverability and catch display errors across 20+ email clients. Reporting and analytics are consistently described as thorough, detailed, and easy to understand. Customer support consistently receives praise for fast response times (typically under an hour) and knowledgeable staff who escalate issues quickly.
The main criticism centers on pricing: multiple reviewers note Pinpointe doesn't serve small senders well and lacks a free tier, targeting higher-volume and enterprise customers instead. A few users mention the platform can feel overly technical for beginners, particularly around list and segment management, and some note documentation and video tutorials lag behind feature releases. One reviewer reported slow support response on a separate occasion. Minor friction points include template limitations, WYSIWYG editor quirks, and a few specific feature requests (like daily send rate controls or approval notifications).
★★★★★
Tuesday, September 19, 2017
“We use this software constantly to promote our different educational…”
We use this software constantly to promote our different educational offerings as well as to reach our client base with unique messaging. It is easy to train someone on how to use the platform and the service is very reliable. Pinpointe is a complete service with practical tools and options, analytics, and comprehensive functionality. We've had many different needs over the past six years and Pinpointe has been able to address them all. The support is a great feature too as the Pinpointe team is responsive and helpful. There is really not anything I would consider as a shortfall with Pinpointe except that sometimes the WYSIWYG editor is not as friendly as it could be. I think this is the case across the board and not anything unique to Pinpointe.
★★★★★
Tuesday, September 19, 2017
“Save a lot lot lot of time (and some money).…”
Save a lot lot lot of time (and some money). 1. I like the amount of detail reporting. 2. I like when importing new contacts that they are checked against some PinPointe master lists to ensure the best deliverability. The reporting, when exporting Summary Statics there are no totals for all the exported lines. 2. There is no way to verify I have no duplicates in my Segments 3. I have to use a RandomId to email to only a portion of my list. I would like the ability to say send x thousands per day until the whole list is emailed (excluding weekends and holidays)
★★★★★
Tuesday, September 19, 2017
“The reponse rate what really good. Also the reports were…”
The reponse rate what really good. Also the reports were exactly i am looking for. The editor is also pretty good and easy to use. There are bugs sometimes now and then and yo reach out to support is a task. Sometimes it takes days to get a fruitful response.
★★★★★
Tuesday, September 19, 2017
“Branded messages out to our customers. Very quick and inexpensive.…”
Branded messages out to our customers. Very quick and inexpensive. Have not had a problem to date with efficiently getting my message across to all leads. Sometimes a little more technical than what an amateur user may be able to handle. May be beneficial to add some more templates.
★★★★★
Wednesday, September 30, 2015
“Pinpointe is a superior email marketing platform. Thier reporting and…”
Pinpointe is a superior email marketing platform. Thier reporting and analytics features are above average. They also just added the ability to upload tagged lists, which has made list management easier. In addition, they just released a new drag and drop campaign builder, which my marketing department is really loving. A+++
★★★★★
Wednesday, April 15, 2015
“Pinpointe’s system has given us the opportunity to market our…”
Pinpointe’s system has given us the opportunity to market our products with confidence. Our email campaigns are not only delivered in a timely manner, but our deliverability rates have increased and we can easily capture the data we need to generate future sales.
★★★★★
Thursday, October 23, 2014
“We use Pinpointe as a first step in communicating with…”
We use Pinpointe as a first step in communicating with our broad audience. It is our first touch point in our email marketing strategy and an affordable compliment to our marketing automation software. After engaging our subscribers through Pinpointe, we push the most qualified and engaged prospects to our marketing automation platform, which we use for landing pages, lead routing lead scoring. This has not only allowed us to save a tremendous amount of money, but has simplified our email marketing processes. Besides saving money and simplifying our email marketing processes, we have been very impressed with Pinpointe's deliverability rates. We send several million emails a month and our deliverability rates with Pinpointe are over 98%.
★★★★★
Monday, October 13, 2014
“Pinpointe's email marketing solution is one of the few email…”
Pinpointe's email marketing solution is one of the few email vendors in the market that is able to meet our closed-loop marketing objectives. Our marketing department needs to accurately track and analyze our email marketing program efficiency and Pinpointe has advanced targeting and segmentation tools that go beyond the basics of simple email marketing. It's also important for us to be able to send personalized and targeted emails on behalf of our sales and lead development teams. With Pinpointe we can choose, for each contact in our database, whom each email campaign appears to be coming from.
★★★★★
Friday, October 3, 2014
“As a loyal customer for over 3 years, we continue…”
As a loyal customer for over 3 years, we continue to use Pinpointe to send out important company announcements and monthly newsletters to our customers and partners. With cool features like their `send on behalf of option and detailed segmentation tools we can highly personalize our email campaigns. Pinpointe is also always making improvements to their system and actually listens to their customer. Their spam checker and email previewer tools have also really helped our deliverability.
★★★★★
Friday, October 3, 2014
“We have used Pinpointe for over X years to send…”
We have used Pinpointe for over X years to send out important company announcements and monthly newsletters to our customers. They continues to be a great service provider and continuously improve their system. Their spam checker and email previewer tools have really helped our deliverability, and you can't beat their support team.

