
Pinpointe On-Demand
★★★★★ 4.9 · 43 Reviews
What is Pinpointe On-Demand?
Pinpointe is an email marketing vendor, headquartered in Silicon Valley CA. Pinpointe’s multi-level structured Email Marketing is designed for businesses and agencies sending high email volumes. Pinpointe is a collaborative platform where marketing teams can create, develop, send and track successful email marketing campaigns at scale. Whether you’re managing a single team or hundreds of teams, partners or agency customers, Pinpointe’s multi-level account structure aligns with your business operations. Pinpointe’s multi-team structure, collaborative features, easy to navigate user interface and concierge support make your teams more efficient, so you have more time to focus on taking your email program further. Top Verticals / Applications Served: - Publishers / e-media - Universities - Franchises - Partner Networks / Channel Partner Programs - Multi-office / multi-division companies - Salesforce Marketing Cloud Users (Non-retail/branded) - Marketing Agencies
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Pinpointe On-Demand Reviews (43)
- ★★★★★40
- ★★★★★3
- ★★★★★0
- ★★★★★0
- ★★★★★0
Review Summary
Generated using AI from real user reviews
Pinpointe is an overwhelmingly well-regarded email marketing platform that users consistently praise for ease of use and strong delivery performance. Across 43 reviews, only three rate it below 5 stars, and those still call it "amazing" and "great."
Users highlight flexible email creation tools—templates, drag-and-drop builders, and a WYSIWYG editor—that let non-technical users launch campaigns in minutes rather than hours. The inbox preview and testing suite (split testing, spam checker, code analyzer) earn frequent mention as standout features that improve deliverability and catch display errors across 20+ email clients. Reporting and analytics are consistently described as thorough, detailed, and easy to understand. Customer support consistently receives praise for fast response times (typically under an hour) and knowledgeable staff who escalate issues quickly.
The main criticism centers on pricing: multiple reviewers note Pinpointe doesn't serve small senders well and lacks a free tier, targeting higher-volume and enterprise customers instead. A few users mention the platform can feel overly technical for beginners, particularly around list and segment management, and some note documentation and video tutorials lag behind feature releases. One reviewer reported slow support response on a separate occasion. Minor friction points include template limitations, WYSIWYG editor quirks, and a few specific feature requests (like daily send rate controls or approval notifications).
★★★★★
Wednesday, November 1, 2017
“Support is helpful. You typically get a reply within an…”
Support is helpful. You typically get a reply within an hour and the support staff is? ??very ?knowledgeable. ?Inbox/Deliverability has been better than other systems? we? tested. Great testing tools to help improve results - multi-variant/split testing, inbox preview in 25+ inboxes and pre-flight spam checker
★★★★★
Thursday, October 19, 2017
“Background: I'm a freelance web developer who often works with…”
Background: I'm a freelance web developer who often works with companies looking to also use some kind of email marketing client, SEO, etc. I recommend Pinpointe to every single one of my clients. It's an easy-to-use application, the support team and development team are very responsive and helpful, and it hits all the right notes for managing contacts and sending marketing emails en masse. - Like I said, clean, easy to use UI (little outdated, but they are rolling out a new look slowly) - Thorough statistics gathering and reporting - Support is quick, usually responding in < 1 hour. When a problem really turns out to be a bug, they've put me in direct contact with development to fix it or find a temporary workaround - Deliverability of emails are better than other systems I've tested (the emails get sent and arrive when I plan, and look just like I designed them in the system) - Lots of email tools - split testing, inbox previewing, spam checker - Free training sessions and direct one-on-one onboarding with the owner - Offers an Enterprise edition (several clients of mine specifically needed this)
★★★★★
Wednesday, October 18, 2017
“Background: I'm a freelance developer who does a lot of…”
Background: I'm a freelance developer who does a lot of web development for companies, usually working with marketing. As such, I get a lot of requests about tools they can use for email marketing, SEO, etc. Pinpointe is my number one recommendation for email marketing. - The UI is easy to use and the system has a very simple interface - Statistics reporting is thorough and provides a lot of information (they are adding more with each update) - Support is helpful. You usually get a reply within an hour and the support staff have the ability to escalate issues quickly to the development team. I've never run into an issue that they couldn't help me workaround until officially fixed. - Deliverability has been better than other systems I've tested - Great range of tools for improving send results - split testing, inbox previewing, spam checker - Has an Enterprise option (at least one of my clients specifically requested this and uses it). The biggest drawbacks I've heard from my clients is that Pinpointe doesn't have a price point for small senders (eg sending only a few emails a month), nor a free account for VERY small senders. They are great for large volume and enterprise senders though. Also, they offer a WYSIWYG and a drag-and-drop campaign builder. The drag-and-drop builder is fun to use and is really true to what you see on the screen, but it could use some additional templates.
★★★★★
Wednesday, October 18, 2017
“Great testing tools to help improve results - multi-variant /split…”
Great testing tools to help improve results - multi-variant /split testing, inbox preview in 25+ inboxes and pre-flight spam checker. High quality, informative? ?sta?tistics??? ?and reporting. Support is helpful. You typically get a reply within an hour and the support staff is? ??very ?knowledgeable. ?
★★★★★
Wednesday, October 18, 2017
“Great testing tools to help improve results - multi-variant /split…”
Great testing tools to help improve results - multi-variant /split testing, inbox preview in 25+ inboxes and pre-flight spam checker.
★★★★★
Friday, September 29, 2017
“High quality, informative, statistics and reporting. Mass mailings are painless…”
High quality, informative, statistics and reporting. Mass mailings are painless and take only minutes to compose. Pinpoint does all the work and manages all the emails, bounces etc. Template codes can be a little bulky when attempting to modify key template layout components not editable in the dashboard.
★★★★★
Monday, September 25, 2017
“We use this to communicate with our clients so it…”
We use this to communicate with our clients so it is mission critical to us. We have lots of clients depending on keeping them informed about events in educational law. My company has used Pinpointe for a long time. We are very satisfied with its performance and value. The software is pretty easy to use. You can set and forget your campaigns - it is that easy!
★★★★★
Monday, September 25, 2017
“I like the dashboards that give some reasonably good pictures…”
I like the dashboards that give some reasonably good pictures of how good or bad your campaigns are doing. I also like the fact that we are able to set multiple users and assign desired access to lists, etc. in the system. There have been a few glitches here and there, however, the team has been very responsive. They have made appropriate system updates when the need arises. The system updates have been pretty transparent. That is always a plus with a software organization: To be able to make transparent system changes without interrupting the flow of your User base. I like the functionality of being able to set email campaigns to await approval. It would be great, if as an administrator, I could get an automatic notification that an approval is waiting. I am not aware that an email is awaiting approval until logging into the system.
★★★★★
Monday, September 25, 2017
“Support is helpful. You typically get a reply within an…”
Support is helpful. You typically get a reply within an hour and the support staff is very knowledgeable. It's easy to broadcast to different segments and set up specialized lists. Tough spam checking. Detailed reporting. No multiple-list selection for subscription forms. Some subscription and auto-respond forms unresponsive with Joomla websites.
★★★★★
Wednesday, September 20, 2017
“We are a small company with limited budget and cannot…”
We are a small company with limited budget and cannot afford to spend a lot of money. Pinpointe allows us to have a high-end, professional marketing automation tool. Pinpointe is intuitive to use right out of the box! You don't need hours and hours of training to get started. It's a powerful and easy to use email marketing / marketing automation tool. The whole database, list and segment thing can be a little confusing and overwhelming. I'd like to see this made easier or more, detailed tutorials on this section of Pinpointe.

