Dotdigital Group plc is a UK-based software-as-a-service (SaaS) company that focuses on customer experience and data platforms. Founded in 1999 and publicly listed on the London Stock Exchange’s AIM market since 2009, Dotdigital is headquartered at No. 1 London Bridge and has a global presence with offices in the UK, US, Australia, South Africa, and Poland.The company offers a flagship customer experience and data platform (CXDP) that utilizes automation and AI to create hyper-personalized marketing campaigns across various digital channels, including email, SMS, and social media. Key services include marketing automation for cross-channel journey orchestration, data unification for centralized customer data enrichment, AI-driven insights for customer segmentation, and e-commerce integration with platforms like Shopify and Salesforce. Dotdigital serves mid-market and enterprise businesses, particularly in retail, e-commerce, and financial services.
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