Aura Vision

Aura Vision is a technology company based in London, UK, founded in 2017. It specializes in in-store analytics for the retail sector, utilizing deep learning AI to convert existing security camera footage into actionable insights. This innovative approach helps retailers optimize store performance and enhance customer experiences.

The company offers a range of services, including footfall and demographics analysis, employee behavior insights, and sales performance evaluation. By leveraging existing CCTV infrastructure, Aura Vision provides detailed analytics without the need for additional sensors. Their platform enables retailers to understand visitor demographics, assess staff performance, and improve customer engagement strategies.

Aura Vision has attracted interest from investors and participated in notable accelerators like Y Combinator. With approximately 1.39 million in funding, the company is focused on scaling its operations and refining its analytics solutions for physical retail environments.