Signpost
★★★★★ 4.0 · 207 Reviews
What is Signpost?
Signpost envisions a world of local businesses, large and small, thriving through smart, relevant and lasting connections with customers With over 7,000 customers, Signpost’s Mia is the future of communication for businesses with consumers. Powered by automated data collection and email marketing, Mia's artificial intelligence drives reviews up by 1.8 stars and revenue up by 10%. As one of Forbes’ “Most Promising Companies” Signpost prides itself on a nearly perfect customer retention rate thanks to an industry-leading product. Signpost was recently ranked as a "Top Workplace"? by The Austin American Statesman and Crain's New York . We're looking for smart, passionate leaders to join our team and have real ownership and impact from day one. Learn more about Signpost and our current opportunities at www.signpost.com/careers.
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Signpost Reviews (207)
- ★★★★★151
- ★★★★★6
- ★★★★★2
- ★★★★★2
- ★★★★★46
Review Summary
Generated using AI from real user reviews
Signpost delivers strong results for review generation and customer communication, though execution and onboarding clarity remain weak points for some users.
The majority of users praise review growth and customer retention tools, with many reporting substantial increases in online reviews and repeat business. Customer service stands out as a consistent strength—users frequently name specific representatives and highlight responsiveness and professionalism. Several mention the platform helped them stand out competitively or drove measurable sales uplift. Users also appreciate the automation that requests client feedback without heavy manual effort, and find the email campaign features useful for staying in touch with past and prospective customers.
Cost and value perception divide reviewers. Some see it as a worthwhile investment; others feel the price is high relative to what actually delivers—particularly around text marketing features that require customer opt-in and therefore don't perform as promised. A few users report onboarding gaps: one wished for instructional videos, another felt the platform was unintuitive at first. One account reports a Google Page suspension tied to advice received during setup, creating months of damage.
Contract disputes appear in isolated but serious cases. Two users describe being locked into longer commitments than they understood, with difficulty getting out, and one reports a salesperson's promises of service parity with a previous vendor were not honored and later denied. These outlier complaints stand against the overwhelmingly positive feedback on the core offering.
★★★★★
Tuesday, June 20, 2017
“Avoid this company like the plague. Huge sales pitch by…”
Avoid this company like the plague. Huge sales pitch by a marketer that promised lots of exposure on social media, especially Google. I signed on and it was expensive. Instead of working on my account they focused on selling more services. I found them disorganized. People working in different states . My rep was nice but lazy. I ended up doing the work . Against my knowledge they offered my clients discounts and I ended up losing money. Please call me for more details. 3098317716
★★★★★
Friday, June 9, 2017
“Very helpful company. Friendly and have seen great results with…”
Very helpful company. Friendly and have seen great results with them.
★★★★★
Thursday, June 8, 2017
“I've only been with them for a month now and…”
I've only been with them for a month now and so far it has been great. The support team has been useful and diligent and their process seems to work. It truly helps see how customers feel about your service through ratings and comments.
★★★★★
Thursday, June 8, 2017
“After a month or so of use they have helped…”
After a month or so of use they have helped me get dozens of testimonials and reviews on yelp, google and other reviews websites I use. I have been very happy.
★★★★★
Thursday, June 8, 2017
“Took my business o the next level! Best decision ever!”
Took my business o the next level! Best decision ever!
★★★★★
Tuesday, June 6, 2017
“Telemarketing scam. They call people, harass them, and then hang…”
Telemarketing scam. They call people, harass them, and then hang up whenever they feel like it. They use a fake number so that you can't call them back.
★★★★★
Thursday, May 25, 2017
“I met signpost at a Critter Control convention and was…”
I met signpost at a Critter Control convention and was talked into signing up with their service which was a huge mistake. The money you spend for their service and what you get out of it does not even begin to equal out. The worst part of the experience was trying to cancel with them I had to call 8 times and spend hours of my day just to get out of the contract which they kept billing me for after I repeatedly told them to stop service. My advice would be to stay away from this company and place your money somewhere towards marketing that would be more rewarding.
★★★★★
Friday, May 12, 2017
“This company forces you to call them to cancel your…”
This company forces you to call them to cancel your subscription with them. I spent an hour on the phone with them, explaining why their product didn't fit my needs and that I'm done with them and want to cancel. They do not tell you in the account when the renewal date is. If you speak with them, they will tell you in an email. But they do not give you this information without speaking to them. If they charge you for the service, there is no way you can receive a refund. It's "not their policy". It is apparently in their terms and conditions that they offer no refunds. My client was not aware of this policy, however. And now he has paid another $270 for a service he was not using, and will definitely not be using any longer. The only reason he still had the service at all is because he felt coerced into keeping it. I thought it was just his personality being soft. Then I dealt with the aggressive tactics Signpost employs to retain their dissatisfied users. No wonder he felt guilty canceling. If Signpost has to resort to such methods to keep customers from canceling, something must be terribly wrong with their service. Apparently I'm not the only one who thinks it's vastly overpriced for the service they provide. Even that would not bother me nearly as bad if it weren't for the shady business practices and no refund policy. Worth is determined by ROI. If someone can get enough ROI out of this service to justify the high price tag, more power to them. However, based purely upon the difficulty in dealing with the company and the no refund policy, I recommend customers seeking a CRM stay away from Signpost.
★★★★★
Tuesday, May 2, 2017
“It happened to me. Before signing with these guys for…”
It happened to me. Before signing with these guys for a client, I had read reviews where they continue to charge you after your agreement has ended. I specifically asked about that. Told that was not a problem. It is. They require credit card before signing up. I just received yet another charge for services I did not use. When I tried to reach both my rep and my success specialist, voice mail has no company name or personal name. There are other organizations providing this service. Go with them.
★★★★★
Wednesday, April 26, 2017
“Using signpost has shed a lot of light on my…”
Using signpost has shed a lot of light on my business. Keeping customers interested in your business and in the back of their mind when needed is critical to my business and Signpost keeps that alive. Thanks Signpost!
