
Elowen Staveley
Digital Marketing Manager Β· 11-50
1 review written Β· 4.0 average
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Solid platform, genuinely surprised by how much it handles out of the box. Running campaigns for multiple clients from one place was the whole pitch, and mostly it delivers. The A/B testing setup is straightforward, heatmaps load quickly, and the email builder doesn't fight you the way some tools do. For clients with fairly standard funnels, the onboarding took maybe a week before things felt natural.
That said, I hit a few walls in my first couple of months. Conditional logic inside automation flows breaks in subtle ways when a contact's data is incomplete, and the error messages aren't specific enough to tell you why a workflow stalled. That cost me a couple of hours on a client campaign I couldn't afford to pause. Customer support was helpful once I got there, but finding the right channel took longer than it should. If your use cases stay within the expected range, you'll be happy. If you push the edges, build in some buffer time.