Marketing Software
Getting attention for your business used to mean a billboard, a radio spot, or hoping someone found you in the yellow pages. Now your customer might discover you through a search result, an email, a social feed, a competitor's ad network, or a message on their phone, and the software that reaches them has fragmented accordingly. Marketing tools today span the entire funnel: understanding who your audience is through market research and analytics, building campaigns across email, social media, SMS, and paid advertising, optimizing what actually works with testing and conversion tracking, and then measuring which channel drove the sale through attribution. On top sits planning and automation software that ties these channels together, so a single campaign can orchestrate across multiple touchpoints without manual handoffs. The category pages below break down this landscape by channel and function, making it easier to find the right tool for the specific part of your marketing engine you are trying to improve. If you are after something more specific, have a look at our Marketing Automation Software, Email Marketing Software, or Social Media Marketing Software categories.
Apteco software offers an end-to-end actionable marketing insights platform, connecting you with your data. Our leading software platform brings analytics, visualisation and customer segmentation to your fingertips. Use all your data to generate insights to action your… Learn more about Apteco.
Linkly is a powerful tool that can help you with a variety of tasks related to links. With Linkly, you can do things like click tracking, branded link shortening, mobile app redirection, location based redirects, A/B link rotation, retargeting/remarketing, link cloaking… Learn more about Linkly.
Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Popular features: Keyword Research, SEO Audit… Learn more about Marketing Miner.
Getsitecontrol is an email marketing platform tailored for ecommerce brands. It helps merchants grow and manage their email lists, build automated workflows, and send beautifully designed newsletters. Beyond email, Getsitecontrol helps you run on-site campaigns using… Learn more about GetSiteControl.
Campaign Monitor is a global technology company that offers a powerful email marketing platform that is easy to use. As part of the CM Group family of brands, we provide companies with the tools to create effective email marketing campaigns and make a lasting impression on… Learn more about Campaign Monitor.
Boostools is the unique platfom to set the powerful on-site marketing campaigns to boost the website convertion rate:on-site messages, web-push notifications, widgets and nudge notifications. Competitive Advantages of Boostools over the compatitives: -ONE platform with… Learn more about Boostools.
FreshMail puts the power to create, send and track email marketing campaigns in your hands. The system provides users with an intuitive tool for newsletter creation - FreshMail Designer - based on the drag & drop method and a library full of beautiful, ready-to-use responsive… Learn more about FreshMail.
Since 1996, Global Soft Technologies (10mb.com) has provided a multitude of applications designed to help you not only get a website but also to help you create a professional business and ecommerce-enabled website; create your online presence in minutes; market your website to… Learn more about Global Soft Technologies.
Jumplead is inbound marketing automation software for people who want to work smarter with their online marketing, but don't want the cost and complexity of most inbound and marketing automation systems. We aim to provide practical tools and a community to support the creation… Learn more about Jumplead.
Mailjet is an all-in-one solution to send, track and deliver both marketing and transactional emails. Its cloud-based infrastructure is unique and highly scalable with a proprietary technology that optimizes email deliverability. Mailjet can be accessed either via an… Learn more about Mailjet.