Tactful

Tactful is an AI-powered customer engagement platform based in Cambridge, England, founded in 2016. The company focuses on enhancing customer experience across various digital channels. In May 2022, Tactful was acquired by Dstny, a leader in business communications, which has strengthened its position in the customer experience market.

Tactful offers a unified cognitive customer experience platform that integrates AI and omnichannel technology. Key features include omnichannel engagement technology for consistent customer experiences, a central customer experience management system for operational excellence, and end-to-end customer experience augmentation using multilingual AI and workflow automation. The platform also includes AI-powered automation to streamline routine tasks, multilingual conversational chatbots for improved support, and conversational self-service options for customer issue resolution. Tactfuls technology is highly configurable and integrates with over 1,000 applications, allowing businesses to personalize their services and enhance productivity.