Signpost
★★★★★ 4.0 · 207 Reviews
What is Signpost?
Signpost envisions a world of local businesses, large and small, thriving through smart, relevant and lasting connections with customers With over 7,000 customers, Signpost’s Mia is the future of communication for businesses with consumers. Powered by automated data collection and email marketing, Mia's artificial intelligence drives reviews up by 1.8 stars and revenue up by 10%. As one of Forbes’ “Most Promising Companies” Signpost prides itself on a nearly perfect customer retention rate thanks to an industry-leading product. Signpost was recently ranked as a "Top Workplace"? by The Austin American Statesman and Crain's New York . We're looking for smart, passionate leaders to join our team and have real ownership and impact from day one. Learn more about Signpost and our current opportunities at www.signpost.com/careers.
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Signpost Reviews (207)
- ★★★★★151
- ★★★★★6
- ★★★★★2
- ★★★★★2
- ★★★★★46
Review Summary
Generated using AI from real user reviews
Signpost delivers strong results for review generation and customer communication, though execution and onboarding clarity remain weak points for some users.
The majority of users praise review growth and customer retention tools, with many reporting substantial increases in online reviews and repeat business. Customer service stands out as a consistent strength—users frequently name specific representatives and highlight responsiveness and professionalism. Several mention the platform helped them stand out competitively or drove measurable sales uplift. Users also appreciate the automation that requests client feedback without heavy manual effort, and find the email campaign features useful for staying in touch with past and prospective customers.
Cost and value perception divide reviewers. Some see it as a worthwhile investment; others feel the price is high relative to what actually delivers—particularly around text marketing features that require customer opt-in and therefore don't perform as promised. A few users report onboarding gaps: one wished for instructional videos, another felt the platform was unintuitive at first. One account reports a Google Page suspension tied to advice received during setup, creating months of damage.
Contract disputes appear in isolated but serious cases. Two users describe being locked into longer commitments than they understood, with difficulty getting out, and one reports a salesperson's promises of service parity with a previous vendor were not honored and later denied. These outlier complaints stand against the overwhelmingly positive feedback on the core offering.
★★★★★
Saturday, June 8, 2019
“After joining signpost, I did a call with Tara Herrmann…”
After joining signpost, I did a call with Tara Herrmann and she walked me through all of the offerings that signpost could do for me and my business. She really understood my needs as a business owner, and made sure I got started on a path to success!
★★★★★
Friday, June 7, 2019
“Great marketing resource that has the expertise and the man…”
Great marketing resource that has the expertise and the man power to retool your business to getting more exposure through all possible technological platforms...
★★★★★
Friday, June 7, 2019
“My friend from park by the ports recommended them to…”
My friend from park by the ports recommended them to me, I canceled write away with two other services and I'm looking for more positive reviews I downloaded 8k email and they keep pouring in my reviews looking forward for more success here at All Stars Tours and Transportation LLC for Fort Lauderdale airport shuttle needs . Thank you
★★★★★
Wednesday, May 29, 2019
“Running a business is a full-time job! SignPost is just…”
Running a business is a full-time job! SignPost is just what I need to help stay in tune with our clients salon experience. Thank you for your friendly and helpful staff! Susan
★★★★★
Wednesday, May 22, 2019
“SCAM. Claire, an employee at this business called me over…”
SCAM. Claire, an employee at this business called me over and over until I called back. I listed to her sales pitch and very politely declined and then she just hung put on me. I worked in a fortune 500 tech company for 8 years so I can confidently tell you this is BS, don't let them scam you.
★★★★★
Tuesday, May 21, 2019
“We really didn't need this but we tried it for…”
We really didn't need this but we tried it for a year. But all they do is send emails constantly to customers for feedback. Almost everyone unsubscribed. I wanted to stop and get a refund after a year but they said everything is already set up done and paid for, so no refunds. We have a less than 4 star review through signpost customer email subscriptions and they said that is still helping get to get more customers! We already have high rating on our internally driven customer feedback systems so Signpost actually didn't help and turned out to be an expensive duplication of effort. Now we really aren't marketing for new customers - we need to hire more employees. Unfortunately Signpost can't help with that. Just no refunds.
★★★★★
Monday, May 20, 2019
“Great product and topnotch support. What else can a customer…”
Great product and topnotch support. What else can a customer ask for?!?.
★★★★★
Thursday, May 16, 2019
“The salesperson got very hostile towards me at the end…”
The salesperson got very hostile towards me at the end of the conversation when I told him I wasn’t interested.
★★★★★
Monday, May 13, 2019
“We just started with signpost and we are looking forward…”
We just started with signpost and we are looking forward to working with them! They have been great and very professional.
★★★★★
Thursday, May 9, 2019
“Feedback responses came in higher than expected, the system is…”
Feedback responses came in higher than expected, the system is autonomous and simple, does the work of at least one full time employee
