Return Path

Return Path is a company that specializes in email deliverability services, helping clients optimize their email marketing efforts. Founded in 1999 and headquartered in New York, the company was acquired by Validity in May 2019. Return Paths services include ensuring emails reach their intended recipients, verifying contact information, and providing analytics to enhance campaign effectiveness. The company focuses on sectors such as e-commerce, sales, and revenue operations, supporting large brands and Internet Service Providers in improving the email experience for users. Return Path has also filed several patents related to email technology, particularly in spam filtering and email authentication. Prior to its acquisition, it received recognition as one of the best places to work in the U.S. by various publications.