Label Insight

Label Insight, now part of NielsenIQ, is a product data intelligence company based in Chicago, Illinois. Founded in 2008 as FoodEssentials, it specializes in translating product label information into actionable insights for consumer packaged goods (CPG) brands, retailers, and regulatory bodies. The company employs around 69 staff and focuses on enhancing product transparency. Label Insight offers services such as data aggregation and analysis, which captures product attributes like nutrients and allergens using proprietary technology. Their product intelligence solutions help CPG brands and retailers optimize category management and health initiatives. Additionally, they support regulatory compliance for agencies like the FDA and USDA, and enhance e-commerce product discovery for online retailers. The company has worked with notable clients, including Unilever, PepsiCo, Walmart, and the FDA.