What is BlueBoard?
BlueBoard is an e-commerce SaaS solution for brands. We help leading international brands such as Logitech, Polar, Clarins, Total and Bang&Olufsen manage their e-commerce distribution at scale. With the help of BlueBoard, our clients can: - Fix distribution issues efficiently: BlueBoard surfaces stock shortages, price problems and negative reviews automatically. - Grow their online sales: we measure search performance and assess content compliance to help e-commerce teams prioritize their action on the digital shelf. - Protect their brands: we detect unauthorized e-tailers and help with competition monitoring so successful brands can maintain their position and manage risks. BlueBoard relies on proprietary crawling and scraping mechanisms to routinely index around a million product pages 10 to 20 times per day.
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BlueBoard Reviews (4)
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Review Summary
Generated using AI from real user reviews
BlueBoard earns strong marks for ease of use and practical value in monitoring competitor pricing and product data across retailers. Users consistently praise straightforward navigation, responsive customer support, and useful features like download capabilities for custom reporting and inventory tracking across multiple retailers. The platform covers a broad range of retailers globally and helps teams from marketing to sales make faster decisions.
The main friction points are relatively minor. Updates roll out frequently, which users appreciate, but the lack of in-app guidance when features change means users sometimes need to contact support to find new functionality. One user also flagged a gap in high-level analyticsโthe tool tracks SKU-level data well but lacks aggregated insights like average discounts by category or brand. These are refinements rather than deal-breakers; reviewers treat them as normal growing pains for a younger product rather than serious drawbacks.
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Monday, April 15, 2019
โOverall, I've had nothing but an awesome experience with BB,โฆโ
Overall, I've had nothing but an awesome experience with BB, it's made my morning so much easier and more reliable and I've gotten so many new people at our company using it now, thanks to the CES visit we had from you this year. Thank you all, so much! BlueBoard has not only changed the way I monitor MAP pricing online, but has also reinvented the way our Marketing Team can see product reviews from customers and allows our sales guys to see whether product are well stocked enough. It's amazing! There are quite a few updates that happen, which is great, but I wish that there was a pop-up mini tutorial each time something changed to show me how to manage my page the new way. For example, I spoke with customer rep. this morning (he's the best!) and had to ask him where to find a group of filtered products I had set up because the filter aspect of BB had changed.
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Monday, August 13, 2018
โExcellent customer support! Suggestions and bug reports are taken intoโฆโ
Excellent customer support! Suggestions and bug reports are taken into account. Easy to use platform and working flawlessly. Needs few adjustements and polish (normal for such a young tool), but nothing really bad.
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Tuesday, July 31, 2018
โThe download function allows us to set up our ownโฆโ
The download function allows us to set up our own database and run all kind of reports/analysis. The learnings will be helpful in customer negotiations and in internal discussion/decision making. Good support from the Blueboard team. High level overview (not on SKU level) on the pricing situation of the tracked websites is missing. For ex. average discount per website, per product category, brand...
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Wednesday, March 14, 2018
โVery easy to use tool to keep control of yourโฆโ
Very easy to use tool to keep control of your companies online presence: like your product pricing, inventory at the different retailers, rating and product picture and description. If does that worldwide with well over 1500 online retailers and can do that for your competitors product.

