I was looking for a hosting solution which was not run of the mill but which offered greater performance and would cope easily with spiked traffic. I was recommended to speak to Big Fat Cloud. I was able to tap into their expertise and also understand how the cloud solution, far more superior than others I had researched (especially the control panel), would be able to scale to meet my future needs. The site is faster and has powered through some coding issues and loops to keep my site live and generating revenue. Above all its been the support and advice from a UK based company which has helped the most.